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Home >>Cubic Zircon Jewelry >> The Forecasting Trend of China Costume Jewelry Industry in 2011
Category Jewelry News

The Forecasting Trend of China Costume Jewelry Industry in 2011


In 2010, China continues to play an important role as a foremost producer of the costume jewelry in the world, accounting for over half of global supply and became the leading exported country. Over 7,000 costumes jewelry suppliers contribute more than US$1.5 billion worth of necklaces, earrings, rings, bracelets, anklets and brooches throughout the year and the strong growth is still in the trend. However, the rising of raw materials and labor costs also come up with several of problem that forced the major suppliers to adopt some changing of marketing and operation strategies such as to eliminate the material wastage, to improve the production efficiency and to expanding the capacity in order to cope out the demanding markets. In fact, the increase of continuously costing may end up unavoidable cause the rising prices in the market.
 
On the other hand, some of the suppliers are also shifting the products towards into high-end production to avoid or to reduce the competition at the same low-end segment. They will upgrade the existing facilities and equipments or repurchase some more sophisticated machinery.

As a leading foremost producer of the costume jewelry globally, the export sales in the first quarter of 2011 have hit US$0.5 billion and a substantial growth rate is definitively in the coming months of this year which the exports for this full year could reach US$2 billion

America is the single largest importer of China made costume jewelry, absorbing over 40 percent of the country exports while the EU member countries accounted for 20 percents. Most of the suppliers in the country make its products mainly for OEM clients and it account for about 75% of exports. The figures show that it is approximately 57% of outbound volume in low-ended models and 35% percents in mid-range models and the rest in high-ended models of costume jewelry.
Some more key trends are interesting to show a clear picture of China costume jewelry. The rising of the cost will force most of the suppliers to raise up the prices in the second half of the year thus the competition will cap increase to around 10 percent; Most of the manufacturer will continue to increase their production capacity in order to meet the surging demand in the market, some of them will upgrade their existing production line while the rest will replacing or purchasing the sophisticated machinery to boost up the production to be more efficiency; A steady growth in high-ended products will led the suppliers to shift out of low-ended products to strengthen their competitiveness.

In conclusion, China can offer the most types of costume jewelry into vary categories which are divided into bracelets &anklets, necklaces, earrings, rings, and brooches while most of the suppliers are specialize in two or three lines.
Report by http://www.casjewellery.com 

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